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The Who Signature Series to Benefit Leading Cancer Center City of Hope More than 30 years ago, Eric Clapton, a regular customer at the original Hard Rock Cafe London, asked the staff if he could hang his guitar on the wall to mark his favorite bar stool as “his spot.” They did, and one week later, a package from The Who’s Pete Townshend arrived with a guitar and a note bearing the message “Mine’s as good as his! Love, Pete.”

After legendary guitarist Pete Townshend donated his guitar to Hard Rock and helped to start the brand’s world-famous memorabilia collection, Rock and Roll Hall of Famers and Super Bowl XLIV halftime performers The Who are once again making Hard Rock history. Hard Rock International is proud to announce the limited-edition The Who Signature Series: Edition XXVII, designed by Pete Townshend and Roger Daltrey, which will benefit the band’s chosen charity – City of Hope, a leading research, treatment and education center for cancer and other life-threatening illnesses. Fifteen percent of the retail sales from The Who Signature Series: Edition XXVII T-shirts and pins will be donated to City of Hope.

The front of Hard Rock’s new Signature Series T-shirt features The Who’s famous logo and the timeless image of Pete Townshend swinging his arm “windmill-style” against his guitar strings, set atop a British flag. A backstage pass dangles from the neck of the navy blue T-shirt. The back of the shirt features the words “That’s Who” with an arrow leading from the “o” to the authentic signatures of Townshend and Daltrey. Offered in men’s sizes (S – XXL), Hard Rock’s The Who Signature Series T-shirt is now available online at www.hardrock.com and at Rock Shops at Hard Rock Cafes, Hotels and Casinos worldwide.

“Roger and I have a rich history with Hard Rock International and it’s an honor to join some of music’s greatest legends for this important cause,” said Pete Townshend. “It’s amazing that our design on a T-shirt can literally help save lives.”

Since it was established in 1971, Hard Rock International has been committed to a wide variety of philanthropic causes and activities around the world. Hard Rock developed the concept of partnering with world-renowned musicians and bands to create and donate imaginative designs, which are reproduced onto T-shirts, with a portion of the retail price benefiting the artist’s preferred charity. The Who joins a legendary roster of rock icons – from Bruce Springsteen, Eric Clapton and Bono, to Jon Bon Jovi, Shakira and John Lennon – to become part of Hard Rock’s Signature Series T-shirt program, which has helped to raise millions of dollars for charitable causes worldwide, such as WHY (World Hunger Year), Crossroads Centre Antigua, Fundacion Pies Descalzos, Amnesty International and more.

“The Who is truly one of the world’s most influential rock bands and an extremely significant part of Hard Rock’s history. Not only did Pete Townshend help to start Hard Rock’s memorabilia collection, but The Who headlined the first-ever Hard Rock Calling concert in London’s Hyde Park in 2006,” said Hamish Dodds, President and CEO, Hard Rock International. “We are honored to have The Who become part of Hard Rock’s renowned global Signature Series T-shirt program and show our support for City of Hope and its mission.”

Located just outside Los Angeles, City of Hope is one of 40 National Cancer Institute-designated Comprehensive Cancer Centers and a founding member of the National Comprehensive Cancer Network. City of Hope is recognized worldwide for its compassionate patient care, innovative science and translational research, which rapidly turns laboratory breakthroughs into promising new therapies.

The Who Signature Series: Edition XXVII, in collaboration with Hard Rock International and Doug Morris, chairman and chief executive officer of Universal Music Group, is a key fundraising program first announced at the 2008 Spirit of Life® event. The event honored Doug Morris for his outstanding contributions to the community, music industry and significant fundraising campaigns and his longtime support of City of Hope’s lifesaving research and treatments.

Source: Hard Rock International

Harmonix and MTV Games announced that the entirety of the seminal metal album Rust In Peace from Megadeth, will be added next week to the Rock Band Music Store of downloadable content for the Xbox 360® video game and entertainment system from Microsoft, PlayStation® 3 computer entertainment system and Wii™.

Megadeth is among the more than 390 bands currently available through the Rock Band platform. With more than 1,000 songs available, Rock Band is, without question, the industry leader in providing the best selection of interactive musical content, songs and artists.

Rock Band DLC Additions for Xbox 360, PlayStation 3 System and Wii
‪In March, Megadeth will join forces with Testament and Exodus for a month-long jaunt that will find these thrash titans crisscrossing the nation on the Rust In Peace 20th anniversary tour. Rust In Peace, the American heavy metal band’s fourth album, was released in 1990 and received Grammy® Award nominations for Best Metal Performance in both 1991 and 1992. IGN named the Platinum-certified Rust In Peace its fourth most influential metal album of all time. This album joins Megadeth’s 1986 album, Peace Sells… But Who’s Buying?, the entirety of which is also available for download in the Rock Band Music Store.

“This record is one of my favorites from my catalogue, and you will see the twists and turns that make Rust In Peace the quintessential Thrashterpiece that it is!” said Megadeth frontman Dave Mustaine.

Available on Xbox 360 and Wii (Feb. 9) and PlayStation 3 system (Feb. 11):

• “Holy Wars… The Punishment Due”
• “Hangar 18”
• “Take No Prisoners”
• “Five Magics”
• “Poison Was the Cure”
• “Lucretia”
• “Tornado of Souls”
• “Dawn Patrol”
• “Rust in Peace… Polaris”

(All tracks are original master recordings)

These tracks will be available for purchase as “Rust In Peace (Album),” as well as individual tracks on Xbox 360 and PlayStation 3 system, and as individual tracks only on Wii.

Price: £.99 UK (160 Microsoft Points for Xbox 360) per track
£7.49 UK (1200 Microsoft Points for Xbox 360) for “Rust In Peace (Album)”
(200 Wii Points™) per track

** Dates for Rock Band game tracks are tentative and subject to change. **

Heavy Metal Powerhouse Black Sabbath Debuts Master Tracks as Compatible Guitar Hero(R) 5 and Band Hero(TM) Downloadable Songs Guitar Hero Music Library Further Expands with Hit Songs and New Music from 30 Seconds To Mars, Breaking Benjamin and Third Eye Blind

Guitar Hero® cranks up the heat in February with a strong lineup of weekly downloadable songs that are sure to satisfy fans’ musical appetites. For the first time in a music video game, master tracks from popular heavy metal band Black Sabbath are hitting center stage. In addition, top bands 30 Seconds To Mars, Breaking Benjamin and Third Eye Blind lend both hit songs and new music, to the vast Guitar Hero music library with downloadable content for Activision Publishing, Inc.’s  Guitar Hero® 5 and Band Hero(TM).

Epic alt-rockers 30 Seconds To Mars return to Guitar Hero with searing vocals, imaginative percussion sequences and blazing guitar riffs in a three-song track pack on February 4. The 30 Seconds To Mars Track Pack features hit singles “Attack” and “From Yesterday” from the band’s sophomore album A Beautiful Lie as well as “Kings and Queens,” the first single off of their latest album, This Is War.

On February 11, breakout alternative metal band Breaking Benjamin makes their Guitar Hero debut with a three song track pack including “Sooner or Later” from their 2004 album We Are Not Alone and “Until The End,” off of the band’s third album Phobia. The Breaking Benjamin Track Pack will also have metal fanatics thrashing to the band’s newest single from their Dear Agony album, “Give Me A Sign.”

Heavy metal pioneer and Rock And Roll Hall of Fame inductee Black Sabbath brings their original music to a music game for the first time on February 18. With master tracks of the hard-hitting, crunching classics “After Forever,” “Into The Void” and “Sweetleaf,” all off of their certified-platinum album Master of Reality, the Black Sabbath Track Pack delivers an unforgettable and intense music experience where fans can enjoy music they love in a whole new way.

As a follow up to their recent appearance on Guitar Hero® Van Halen with their 1997 hit “Semi-Charmed Life,” Third Eye Blind returns to the Guitar Hero stage for an encore performance with a three-song track pack releasing on February 25. The Third Eye Blind Track Pack features “Can You Take Me” off of their latest album Ursa Major, as well as new versions of “Losing A Whole Year,” originally released on their 6x certified-platinum, self-titled debut album and “Never Let You Go,” the hit single released on the band’s 1999 album Blue.

The 30 Seconds To Mars, Breaking Benjamin, Black Sabbath and Third Eye Blind track packs will be available on Xbox LIVE® Marketplace for Xbox 360® video game and entertainment system from Microsoft for 440 Microsoft Points, on the PlayStation®Store for the PlayStation®3 computer entertainment system for $5.49 and for Wii(TM) for 550 Wii Points(TM). In addition, all songs in each track pack will be released as downloadable singles for Xbox 360 for 160 Microsoft Points, PlayStation 3 system for $1.99 and Wii for 200 Wii Points each. In addition to the in-game music store and the Xbox LIVE Marketplace for Xbox 360, Xbox 360 owners can expand their Guitar Hero music library using the all-new Guitar Hero VIP Pass Music Store, available exclusively on Xbox LIVE® online entertainment network.

For more information about Guitar Hero 5, Band Hero and their entire line-up of downloadable content, visit www.guitarhero.com.