Instagram testing unlockable reels and monthly summaries
A brand new webinar, in partnership with Trolley, will address the topic of music industry fraud and how a new “Know Your Artist” approach can combat it effectively. Scheduled for Tuesday, April 29th, at 4pm UK time, this webinar promises to offer valuable insights and practical strategies to safeguard artists, enhance royalty accuracy, and build trust within the industry. Real-world examples will be shared to illustrate these concepts in action.
One of the emerging features on Instagram is unlockable reels, which were recently hinted at through a post on the @design profile of the app. The post revealed a blurred and unplayable reel with instructions stating, ‘Unlock this reel from design. Enter secret code in the app.’ A clue was also provided to uncover the code, raising anticipation for this upcoming feature. This feature could be beneficial for artists looking to engage fans through exclusive content or digital treasure hunts.
Moreover, monthly summaries are another feature being tested on Instagram to provide users with recaps of their views, including non-follower views, revealing peak user activity times and offering growth recommendations. These summaries could prove to be valuable tools for content creators to gauge the effectiveness of their posts and optimize their content strategy accordingly.
In related news, Instagram’s anticipated video-editing app, Edits, may have a confirmed release date of April 30th, with pre-order options available for iOS and Android devices. This app is expected to offer enhanced video editing capabilities, catering to the growing demand for high-quality visual content on social media platforms like Instagram.
With Instagram constantly introducing new features to enhance user experience and engagement, content creators, including artists and influencers, have a range of tools at their disposal to connect with their audience, track performance metrics, and drive growth. These innovations reflect the evolving landscape of social media and its impact on the music industry, offering opportunities for creative expression and audience interaction. Keep an eye out for these exciting developments on Instagram and stay tuned for more updates on how they can benefit artists and content creators in the digital age.