2025 Golden Melody Festival Concludes Successfully
The 2025 Golden Melody Festival recently concluded, marking another successful year of celebrating Mandarin music and fostering international connections in the industry. Hosted by Taiwan Television Enterprise, the festival provided a platform for emerging artists to showcase their creative talents and for global industry leaders to explore international trends.
Attracting nearly 50 professionals and buyers from Asia, Europe, the Americas, and Australia, the festival served as a vital B2B platform in the Mandarin music industry. Through various interactive sessions such as Speed Meetings and the Biz-matching Center, attendees had the opportunity to engage in collaborations and networking. Additionally, a series of Conferences were held to delve into critical topics such as music creation, distribution, and marketing, offering valuable insights to industry professionals looking to expand their reach.
One of the noteworthy speakers at the Conferences was Panos A. Panay, President of The Recording Academy, renowned for organizing the prestigious GRAMMY Awards. Panos shared insights on the Academy’s mission, emphasizing the importance of artists adapting to the digital era and seeking global exposure. He highlighted the value of “Music Without Borders” and encouraged artists to share their stories in their native languages, fostering cultural diversity and understanding. Panos expressed optimism about the potential of Taiwanese music on the global stage, envisioning Taiwanese musicians receiving GRAMMY nominations in the future as a testament to the diversity and creativity of Taiwan’s music industry.
The festival opened with a captivating performance by six Best New Artist nominees from the Golden Melody Awards: SherryZ, Giyu Tjuljaviya, someshiit, JUD, Kumu Basaw, and Andr. These talented artists showcased their unique styles and innovative approaches to music, setting the tone for an exciting lineup of events to follow. A three-day Showcase concert series featured a mix of Taiwanese and international artists, including Misi Ke, Running Youth, Sauljaljui, Makav, Robot Swing, Flesh Juicer, Rhydian Vaughan, Modern Cinema Master, Fool and Idiot, Annisya x Song Brothers from Indonesia, Zenbu Kimi no Seida from Japan, and Can’t Be Blue from South Korea, providing a diverse and eclectic musical experience for attendees.
Taking the festival beyond its borders, Taiwanese artists involved in the GMA Partnership Program were extended invitations to perform at various overseas festivals, including the Pentaport Rock Festival in Incheon, South Korea, CAT EXPO in Thailand, and JoyLand Festival in Indonesia. This initiative aims to promote cultural exchange and collaboration, showcasing the talent and creativity of Taiwanese musicians to international audiences.
In conclusion, the 2025 Golden Melody Festival was a resounding success, bringing together artists, industry professionals, and music enthusiasts from around the world to celebrate the vibrant and diverse landscape of Mandarin music. Through engaging performances, insightful Conferences, and strategic partnerships, the festival continues to play a crucial role in connecting the global music community and fostering cross-cultural dialogue and cooperation in the ever-evolving music industry.