Levi’s names Samuel Minns as marketing head for APAC

Levi’s, a renowned clothing brand, has recently named Samuel Minns as its new head of marketing in the Asia-Pacific region. This appointment comes after Minns’ successful tenure at Timberland and his recognition on Campaign’s 2025 Powerlist. With his strong background and expertise in marketing, Minns is poised to bring innovative strategies and leadership to Levi’s in the APAC region.

Samuel Minns has had an impressive career trajectory, making a name for himself in the marketing industry. With his experience and achievements at Timberland, it is clear why Levi’s has chosen him to lead their marketing efforts in APAC. Minns’ track record of success and his innovative approach to branding and advertising make him a valuable asset to Levi’s as they continue to expand their presence in the region.

Levi’s decision to appoint Samuel Minns as their top marketing executive in APAC is a strategic move that aligns with their commitment to growth and excellence. With Minns at the helm, the brand can expect fresh ideas, creative campaigns, and a renewed focus on engaging with consumers in the Asia-Pacific market. His proven ability to drive results and connect with audiences will undoubtedly drive Levi’s towards continued success and expansion in the region.

Minns is known for his creative vision and strategic thinking, which will be instrumental in shaping Levi’s marketing strategies in APAC. His keen understanding of consumer behavior and market trends will enable the brand to stay ahead of the curve and capture the attention of its target audience. By leveraging his expertise in branding and storytelling, Minns can elevate Levi’s marketing efforts to new heights and solidify the brand’s position in the competitive fashion industry.

As Levi’s looks to bolster its presence in the Asia-Pacific region, Minns’ appointment signals a new chapter of growth and innovation for the brand. His unique perspective and passion for marketing will drive impactful campaigns that resonate with consumers and drive brand awareness. With Minns leading the way, Levi’s can expect to see increased engagement, brand loyalty, and market share in APAC.

Overall, Samuel Minns’ appointment as Levi’s APAC marketing head marks an exciting opportunity for the brand to elevate its marketing efforts and strengthen its position in the region. With his proven track record of success and strategic acumen, Minns is well-equipped to lead Levi’s towards continued growth and success in the competitive APAC market. Watch out for innovative campaigns and creative initiatives as Levi’s continues to make its mark under Minns’ leadership.