John Fleckenstein from RCA discusses Sleep Token’s rise in popularity as the rock band continues to gain momentum in streaming.

vealing of each new song in their arc has been a major digital event, with each month’s new single earning competitive chart positioning and playlisting across the board. Every track sets a new high watermark for the band on digital streaming platforms – On iTunes, Spotify, YouTube – with each release becoming a top-performing track. It’s been incredible to watch new fans discover their music through these platforms and join the community that Sleep Token has cultivated. The vision of the band comes across vividly in all their interactions with their audience and media, always giving a sense of advancement and mystery.
In conclusion, Sleep Token’s rise to No.1 with their album Even In Arcadia is a testament to their unique sound, compelling storytelling, and dedicated fan base. Their success in streaming figures over chart-topping pop superstars showcases a growing interest in their cryptic persona and captivating music. With the backing of RCA and a creative marketing campaign that leverages social media and fan engagement, Sleep Token’s journey to global breakthrough seems inevitable. As they continue to surprise and enthrall audiences with their music, Sleep Token’s enigmatic presence in the rock music scene is sure to leave a lasting impact.