The Poles band partners for unique music collaboration.

The rock band The Poles has recently collaborated with 999 Humanity to release a special collection named “PPP (Planet People Poles) HUMANITY.” This collection made its debut at the 999 Humanity Seongsu flagship store on the 6th and will be available for purchase on the 999 Humanity official website and Lotte Department Store’s Myeongdong Kinetic Ground starting at 11 a.m. on the 15th. To mark the launch of this collaboration collection, The Poles will be hosting an “ECHO LIVE SESSION” on the 13th at the flagship store, which will be an offline concert exclusive to just 99 attendees.

999 Humanity represents a community of diverse individuals coming together in harmony. The decision to collaborate with The Poles was inspired by the band’s soulful melodic music, known for conveying a sense of comfort and hope, in alignment with the message of 999 Humanity. Fans of The Poles showed great enthusiasm for the collaboration, with some lining up even before the official release of the collection.

The Poles, consisting of members Kim Daniel, Lee Hwang-je, and Kim Kyung-bae, bring a unique blend of rock music from the 1990s and 2000s, captivating audiences with their powerful performances, lyrical melodies, and meaningful lyrics. Active participants in various music festivals like “2025 Let’s Rock Festival,” “SOUNDBERRY FESTA 25,” and “PEAK FESTIVAL 2025,” The Poles have solidified their reputation in the music industry. They recently delighted fans with the release of their new single, “Echo! (talk to me baby)”, showcasing their ongoing connection with their audience.

These collaborations between music artists and fashion brands serve as a means to extend the artists’ creativity beyond music to the realms of fashion and lifestyle. By merging music and fashion, these collections offer fans a unique opportunity to connect with their favorite artists on a deeper level, celebrating the shared values and aesthetics of both the musician and the brand.

Overall, the collaboration between The Poles and 999 Humanity represents a harmonious convergence of music and fashion, blending distinct artistic expressions to create a collection that resonates with fans on multiple levels. The success of this partnership underscores the power of collaboration in bringing together diverse creative talents to create something truly exceptional for audiences to enjoy.