Winter McQuinn releases music video for latest single “Always Looking”
Winter McQuinn, hailing from Naarm/Melbourne, has recently introduced his new single “Always Looking,” a track from his upcoming album “Where Are We Now?” which is set to be released on September 19th via Third Eye Stimuli Records. This particular song features vocals by bedroom pop artist Dylan Young from Way Dynamic and instrumental accompaniment from members of Hot Apple Band, an alt-country group from Sydney.
With a blend of 70s-inspired sound, “Always Looking” showcases the sophisticated soft-rock vibes reminiscent of Steely Dan while incorporating the introspective folk elements akin to Nick Drake. Young’s emotionally charged lyrics touch on the prevalent modern issue of comparison culture, particularly in the social media age. The fusion of a vibrant rhythm with themes of inner turmoil creates an engaging and evocative listening experience for the audience.
Accompanying this single is an enchanting hand-animated music video crafted by Melbourne artist Millar Wileman. Using a mix of claymation, illustration, and found video clips, Wileman constructs a whimsical and abstract visual representation that artfully interprets the song’s lyrical depth.
The creative process behind the track was as natural as its sound, with McQuinn reflecting on its journey. He recounts how he initially developed the rhythm guitar idea for another song, which his collaborator Jack thought they could improve upon. Together, they worked on complementing it with additional instrumentation, leading to the collaborative effort that resulted in the finished song. Subsequently, the instrumental was shared with Dylan Young, who promptly returned with his vocals within a couple of hours. Lewis Mosley, a member of Hot Apple Band, then contributed the lead guitar and flute parts, completing the musical ensemble.
With a glimpse into the creative dynamics and collaborative spirit behind the track, Winter McQuinn’s “Always Looking” sets the stage for his upcoming album release. The combination of soulful melodies, thought-provoking lyrics, and visually captivating storytelling in the music video promises an immersive and memorable musical experience for listeners.
As anticipation builds for the album’s official release, fans can pre-order “Where Are We Now?” via the Third Eye Stimuli Records website, a step that offers an exclusive preview of the musical journey that Winter McQuinn and his collaborators have crafted for their audience. Stay tuned for more updates on Winter McQuinn’s musical endeavors and upcoming projects.