Jake Owen’s new album is a departure from the bro country genre he helped popularize.
Jake Owen, hailed by some as the progenitor of bro country, has taken a dramatic sonic shift with his latest album, Dreams to Dream. The album, produced by Shooter Jennings, represents a departure from the mainstream country sound that characterized much of Owen’s career.
Owen’s 2011 hit, “Barefoot Blue Jean Night,” is often credited with setting the stage for the influx of bro country hits that followed. Characterized by its blend of country imagery with arena-rock production, the song set the tone for a wave of similar crossovers in the genre. However, with Dreams to Dream, Owen is embracing a more introspective and authentic sound.
Reflecting on his career and his decision to go independent, Owen expressed his desire to create music that reflects his current life stage. The album marks a departure from the fantasy-driven hits of his past, opting instead for a more grounded and personal approach to songwriting. With themes of resilience, self-discovery, and introspection, Dreams to Dream paints a picture of an artist coming into his own.
Working with Shooter Jennings on the album was a transformative experience for Owen. He praised Jennings for not only his musical talents but also for his unwavering support and belief in Owen’s vision. In a music industry that often values commercial success over artistic integrity, Jennings stood out as a true advocate for Owen’s creative journey.
One of the standout tracks on the album is “Them Old Love Songs,” a cover of a Waylon Jennings classic. Initially hesitant to include covers on the album, Owen was encouraged by Jennings to explore new territory and have fun with his music. The decision to cover a Waylon Jennings song was a nod to the rich tradition of country music and a testament to the deep respect Owen holds for the genre.
Reflecting on his 20-year career in Nashville, Owen acknowledged the highs and lows that have shaped his journey. From the excitement of signing his first record deal to the challenges of navigating the competitive music industry, Owen has experienced a full spectrum of emotions throughout his career. Despite the obstacles, Owen remains committed to following his instincts and creating music that speaks to his truth.
Dreams to Dream represents a new chapter in Jake Owen’s career, one that embraces vulnerability, authenticity, and artistic growth. By stepping away from the conventions of mainstream country and embracing a more personal songwriting style, Owen has created an album that is both introspective and relatable. With Shooter Jennings at the helm, Dreams to Dream showcases Owen’s evolution as an artist and sets the stage for an exciting new phase in his career.