GoGo Morrow’s new single “LA LA LIES” is creating buzz
GoGo Morrow makes a bold entrance into a new phase with the launch of her latest EP, SET, under MNRK Music Group. This EP serves as a powerful and confident body of work that showcases her growth as both a woman and an artist. Produced by Grammy Award-winning hitmaker Harmony “H-Money” Samuels, SET demonstrates how the Philadelphia native embraces emotional authenticity, artistic control, and unapologetic self-preservation. Renowned for her captivating background vocals alongside Lady Gaga and electrifying performances with Kanye West, GoGo now takes center stage in her own narrative.
“‘SET’ symbolizes my freedom from emotional dependence—the anthem of my liberation from heartache. It embodies my rejection of love’s facades: unwavering, invulnerable, and completely in charge of my own journey.” – GoGo Morrow
In SET, GoGo delves into topics such as being guarded, intricate, and sometimes challenging to love. The EP delves into a phase of seeking peace, safeguarding personal boundaries, and refusing to compromise. It exudes confidence and introspection without losing its edge.
Musically, SET merges moody, intricate production with GoGo’s velvety vocals and compelling storytelling. Drawing inspiration from 90s and early 2000s hip hop and R&B, the EP transitions seamlessly from the soulful vibes of “Touch Me” to the bold energy of “Shoulda Coulda,” and the infectious, horn-infused “La La Lies.” In “Emotionally Unavailable,” she revisits a time when she shut herself off from love, crafting lyrics that stem from a place of deep candor and authenticity.
The lead singles “Touch Me” and “Hard To Love” set the stage for this chapter, highlighting the interplay between desire and self-protection. Beneath her unwavering exterior lies a layer of vulnerability, but it is vulnerability on her own terms.
Expanding on the visual landscape of SET, GoGo unveils the visualizer for “La La Lies,” directed by Keaton Brownlow. This visual presentation captures the track’s bold, high-energy vibe through its striking styling and cinematic framing, amplifying the song’s empowering essence.
Visually, SET is meticulously crafted. Through dynamic choreography, cinematic visuals, and her signature blue hair as a striking focal point, GoGo seamlessly blends dance and narrative to create a fresh and forward-thinking experience. From dance floors to digital platforms, SET is crafted for self-expression, connection, and cultural resonance.
Before the EP’s official release, GoGo gave an exclusive performance of “La La Lies” on On The Radar, giving viewers a preview of one of SET’s most vibrant tracks and solidifying her status as an artist on the rise.
SET TRACKLISTING:
– TOUCH ME
– EMOTIONALLY UNAVAILABLE
– HARD TO LOVE
– SHOULDA COULDA
– LA LA LIES
– NO QUESTIONS
– SMOKE & MIRRORS
GoGo Morrow, a Philadelphia native, was raised on a musical diet of soul and R&B. Influenced by Motown classics, gospel melodies, and opera, her sound is a rich tapestry of these different genres. Initially considering a career in entertainment law, GoGo ultimately discovered her passion for performing and found her place on stage.
This revelation led her to tour arenas as a background vocalist for Lady Gaga and grace major festival stages. The experience of witnessing thousands of fans from backstage fueled her ambition to command that same energy as a solo artist. Her debut EP, Ready, garnered over 40 million streams, marking the arrival of a distinctive voice in the R&B landscape.
With SET, GoGo Morrow presents a project that is fearless, emotionally nuanced, and visually captivating. It stands as a bold statement from an artist who embraces her identity with unapologetic certainty.